
Alison Hammond has become one of the most beloved and bankable stars on British television, and her financial success is as impressive as her on-screen charm. While many know her as the joyous new host of The Great British Bake Off, her wealth has been rising steadily for years through a portfolio of high-profile presenting roles.
The This Morning Foundation
A significant portion of Alison's earnings has traditionally come from her long-standing role as a Friday host on ITV's flagship daytime show, This Morning. While her exact salary from the show is private, industry estimates suggest she earns a handsome six-figure sum for her work, cementing her status as a top-tier ITV presenter.
Beyond the Bake Off Tent
Landing the coveted job as a host of The Great British Bake Off was a major career coup. The show is a national institution, and its hosts are rumoured to command salaries in the region of £200,000 per series. This prestigious role has undoubtedly given her net worth a substantial and delicious boost.
A Portfolio of Projects
Alison's income streams are as diverse as her talents. Her wealth is further bolstered by:
- Big Brother: Hosting the reboot of the iconic reality show.
- For Love Or Money: Fronting her own dating show format.
- Brand Endorsements: Leveraging her relatable and popular persona for advertising campaigns.
- Guest Appearances: Commanding high fees for panel shows and guest presenting spots.
The Bottom Line
While the exact total of Alison Hammond's net worth is known only to her accountant, experts confidently estimate it to be around £2 million. This figure is a testament to her hard work, infectious personality, and shrewd career moves from her early days on Big Brother to becoming a mainstay of British entertainment.
Her journey is a classic showbiz success story, proving that talent and authenticity can indeed lead to both critical acclaim and significant financial reward. With her career showing no signs of slowing down, this figure is likely to keep on rising.