ITV is set to make sweeping changes to two of its flagship soap operas, Coronation Street and Emmerdale, as part of a major cost-cutting strategy. Insiders reveal that up to 10% of the cast could be axed in the coming months.
Why the Shake-Up?
The move comes as ITV looks to streamline production and inject fresh energy into the long-running shows. With rising production costs and shifting viewer habits, executives believe a "significant refresh" is needed to keep both soaps competitive.
Which Stars Are at Risk?
While no specific names have been confirmed, sources suggest:
- Characters with dwindling storylines may be first in line
- Higher-paid veteran actors could be vulnerable
- Some newer additions might not have their contracts renewed
Fan Reactions Expected
Loyal viewers of both soaps are likely to have strong opinions about any departures. Coronation Street, set in Manchester, and Emmerdale, based in Yorkshire, have both maintained dedicated fanbases for decades.
The changes are expected to be implemented gradually over the next year, with producers carefully planning exits to maintain continuity in key storylines.
