Comedian Ruby Wax has ignited potential conflict in the I'm A Celebrity camp after her fellow contestants discovered she'd been secretly hoarding sweets meant for everyone.
The Sweet Scandal Unfolds
Following a successful challenge that earned the camp a sweet treat reward, chaos ensued as celebrities scrambled for their share. According to campmate Martin Kemp, the atmosphere became 'a frenzy' when the sweets arrived, with no clear system for distribution.
The situation escalated when several stars, including Vogue Williams and Eddie Kadi, noticed that Ruby Wax had consumed significantly more than her fair share. While Ruby remained silent during camp discussions about the incident, her co-stars had already identified her as the culprit.
Campmates React to the Deception
Former footballer Alex Scott addressed the growing tension, warning her jungle companions about how small issues can quickly escalate. 'I think that was just a lesson,' she commented. 'It is something to laugh about but it is something like that, a small thing, that can become a big thing.'
Fellow contestant Ginge expressed his frustration, suggesting that in future, the camp chefs should be responsible for dividing treats equally to ensure fairness for all.
Ruby's Bush Telegraph Confession
Despite her silence in camp, Ruby Wax came clean in the private Bush Telegraph confessional. The comedian admitted to taking an entire bag of sweets for herself from the six bags meant to be shared among all contestants.
'My inner animal took over,' she confessed without remorse. 'I've got a mouth to feed which is mine!'
Viewers watching the Tuesday night episode on ITV were divided in their reactions:
- Some criticised Ruby's behaviour as 'selfish' and 'rude'
- Others welcomed the drama, calling her 'a legend' for stirring up excitement
- Many expressed relief that the season was finally delivering some controversy
Host Dec Donnelly added to the tension by teasing: 'She'll have to watch out though, Ruby,' suggesting potential repercussions for her actions.
Production Changes Spark Viewer Confusion
The sweets drama unfolded against the backdrop of an unusual production change that left viewers puzzled. Presenters Ant McPartlin and Declan Donnelly unexpectedly announced they wouldn't be entering the camp as usual, without providing a clear explanation.
The show proceeded with the vote for the next trial opening later than scheduled, and Ruby Wax was revealed to be exempt from participation on medical grounds. Some fans speculated the changes might be related to stormy weather conditions affecting the Australian jungle location.
I'm A Celebrity 2025 continues nightly at 9PM on ITV1 and ITVX, with viewers eagerly watching to see if the sweets scandal will develop into full-blown camp conflict.