Maya Jama has showcased her 'love and hurt' tattoo in a new Agent Provocateur Swim 2026 campaign, following her split from footballer Ruben Dias. The Love Island host, 31, posed in a blue bikini and high-heeled shoes, with the Arabic script running down her hip visible in the images.
The tattoo, first revealed online in March, translates to: 'Love like you've never been hurt, dance like nobody's watching.' It has taken on new meaning after her breakup with the Manchester City defender, 29, whom she dated for around 18 months before they parted ways a few weeks ago.
Reports have emerged that Dias was 'toe-dipping' during their relationship, allegedly following models and influencers late at night and unfollowing them if they did not follow back. Screenshots obtained by The Sun show him following and unfollowing model Catarina Duraes in March, and a woman named Claire from Perth last November.
An insider told the outlet: 'It might just seem like a simple follow online but it's the intention behind it... It suggests he's sat browsing Instagram and what happens if they do follow back or DM?' They added that while there is no suggestion of cheating, the behaviour 'will raise eyebrows.'
Maya has been focusing on work, filming Celebrity Traitors in Scotland and jetting to Majorca for Love Island. A source previously said the couple split amicably due to conflicting schedules, with Maya's intense filming and Ruben's World Cup preparations.
