Jeremy Clarkson has revealed he is considering an "unbelievably ambitious" new television project after Clarkson's Farm. Speaking at the Royal Television Society London Convention on Tuesday (29 September), the presenter offered an update on his Prime Video show, which has just finished a three-month shoot for its sixth season.
Season 6 wrapped, Season 7 under discussion
"We wrapped Season 6 of Clarkson's Farm final yesterday, and Season 7 is kind of [like]: 'What are we going to do?'" the Top Gear favourite said. He noted that he has been reflecting on "fewer, bigger, better" ideas lately.
"We're currently thinking about what we do after Clarkson's Farm, and it's going to have to be something bigger to stand out to protect us from this onslaught from [social media content] underneath," he explained.
Television must "get bigger"
"It has to be unbelievably ambitious. It's very difficult to make a television show work unless you're cooking on the moon or doing something incredible, and that's where I think television has to get bigger: lose scheduling, and get bigger."
Clarkson's Farm has been a record-breaking ratings hit for Prime Video, spanning six seasons and recently winning the Reality Docuseries award at the NTAs. The series documents Clarkson's life with long-term partner Lisa Hogan and their team at Diddly Squat Farm in the Cotswolds, offering a window into the everyday challenges faced by British farmers.
Advocacy for farmers
In July, Clarkson declared: "Action is needed now because farmers have reached the point where it is quite simply impossible to make money from growing food. This year, I have 200 acres on my farm where we grew nothing at all. We knew that if we planted it with wheat or barley, we would definitely make a loss."
Expecting things to get "even worse" next year, Clarkson suggested that Dame Angela Eagle, Secretary of State for Environment, Food and Rural Affairs, was the right person for the job. "I've done some digging, though, and it seems she has never worked on a farm and has never run any kind of business. So putting her in charge of the countryside is like putting Alan Carr in charge of the Army," he wrote in his column for The Sun. "Or me in charge of the diplomatic service. And that's no good."
