Merit, the brand known for its '5-minute make-up' approach, has won over UK beauty enthusiasts since its launch. Among its popular products, the Great Skin Instant Glow Serum stands out as an unsung hero, according to one beauty editor. The serum is consistently one of Merit's top-selling products in the UK and is currently the number one anti-aging serum at Sephora North America.
The bi-phase serum combines water and oil-soluble ingredients, including four types of hyaluronic acid for hydration and plumping, and niacinamide for soothing. Cacao seed, rich in caffeine, provides plumping benefits, while Japanese Goldthread Root offers antioxidant properties. Together, these ingredients create an ultra-lightweight formula that hydrates, plumps, soothes, and boosts glow.
The reviewer praises the serum's texture, describing it as a lightweight, non-oily oil. She recommends shaking the bottle before use and applying a small amount with a patting motion for a natural, dewy effect. The serum provides instant radiance and works well as a prep product under makeup, though she prefers it for morning use to maximise the glow.
While the brand suggests using it morning and night, the reviewer finds it ideal for her AM routine, likening it to a glossy illuminating primer. The serum delivers both instant visual results and deeper hydration and plumping over time.



