Maybelline's New Budget Mascara Promises Voluminous Lashes in Seconds
Maybelline's New Budget Mascara Delivers Voluminous Lashes

Daily Mail journalists meticulously select and curate the products featured on our site. Should you make a purchase via links on this page, we will earn a commission – learn more. A new budget-friendly mascara from Maybelline is poised to fly off the shelves, promising voluminous lashes in a matter of seconds, and beauty aficionados are already taking enthusiastic notice.

The Viral Sensation That Set the Stage

The bestselling Maybelline Lash Sensational Sky High Mascara went viral on TikTok for compelling reasons. Adored for its exceptional lengthening capabilities, thanks to a unique flexible brush that reaches every single lash, it swiftly became a staple in makeup bags across the United Kingdom, including my own. This cult favorite set a high benchmark for lash enhancement.

Introducing the New Contender

Now, Maybelline has launched the innovative Lash Sensational Body Mascara, Volumizing up to 24H Lift. As a long-time devotee of the original Sky High formula, I felt compelled to get my hands on it to investigate the burgeoning hype. The original has been my reliable go-to for years, a beauty purchase I consistently restock because it almost doubles the length of my natural lashes. Consequently, it didn't take me a moment to acquire the new Body Mascara for rigorous testing.

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Brand Promises and Initial Observations

According to Maybelline, the formula pledges 'full body lashes with volume plus up to 24-hour lift', with assurances of no flaking or smudging, just 'pure lash power that moves with you'. First impressions revealed a noticeably drier formula compared to the Sky High mascara, accompanied by a completely different brush design. Instead of a straight wand, this features an hourglass-shaped plastic brush engineered to deliver 'high volume and all day lift'.

Performance and Application Insights

While I found it separated lashes fairly well – though not quite as precisely as the Sky High – it truly excelled in building substantial volume. After merely a couple of coats, my lashes appeared fuller and thicker, an effect the original doesn't quite achieve, as it prioritizes length over volume. What impressed me most was how rapidly it created a full-lash effect without any clumping. With some volumising mascaras, layering can cause lashes to stick together, but this formulation adeptly avoided that pitfall.

I also experienced no dreaded panda eyes, though I employ a strategic trick: when setting my makeup, I always use powder and often apply a little eyeshadow under my lower lash line. This not only makes my blue eyes pop but also creates a matte barrier that helps absorb oils and prevents mascara from transferring or smudging.

Wand Design and Overall Efficacy

The wand itself merits special mention. It boasts sufficient bristles to comb through lashes effectively, preventing product build-up – a common struggle I've encountered with other volumising formulas. Additionally, I found it worked excellently at lifting my lashes regardless of whether I used an eyelash curler or not. Overall, it stands as an impressive all-in-one mascara, offering curl, volume, and lift. However, if you seek serious length, the original Sky High still maintains a slight edge.

Pricing and Customer Acclaim

Priced at just £13.99 at Boots, the new Lash Sensational Body Mascara already boasts a near-perfect star rating and more than 200 glowing reviews, making it easy to understand why shoppers are eagerly adding it to their baskets.

'At last a mascara that lives up to the hype! Great formula,' one Boots shopper enthusiastically wrote. 'No clogging or flaking - does exactly what it says on the tin! Love it 5*****'.

'The best mascara I've used,' a second user declared. 'I honestly LOVE this Mascara. Maybelline always do the best Mascara but this is just unreal. I went out with the girls with no lashes on last week as this made my natural lashes look so thick and full.'

A third reviewer concurred, writing: 'This mascara gives instant lift and buildable volume without feeling heavy! The brush separates lashes really well, making them look fuller and more defined with just one coat, and you can layer it without clumping. It holds the curl all day and doesn’t flake or smudge, yet comes off easily at the end of the day. Perfect for everyday wear when you want lifted, wide-awake lashes.'

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Final Verdict

If full, fluttery lashes in seconds are your ultimate desire, the Maybelline Lash Sensational Body Mascara might genuinely be worth the considerable hype. This budget-friendly upgrade delivers fuller, thicker lashes with lift in just a couple of coats, all for an accessible £13.99, making it a compelling addition to any makeup collection.