Taylor Swift married Travis Kelce in a Dior haute couture gown, designed by the brand's Northern Irish creative director Jonathan Anderson, a surprise choice for the all-American pop star. The wedding took place at Madison Square Garden in New York over the Fourth of July weekend, with Swift's team controlling the release of photographs.
Dior confirmed Anderson created both Swift's dress and Kelce's wedding look, marking the first time he has designed a bridal gown since joining the French house last year. The outfits were handmade in Dior's Paris ateliers, with bespoke shoes by Christian Louboutin and jewellery by Cartier.
The choice of a French luxury house was unexpected given Swift's image as America's sweetheart; she and Kelce wore Ralph Lauren for their engagement announcement last year. Swift, who rarely attends fashion shows, was seen carrying Dior handbags in the months before the wedding, hinting at the collaboration.
Dressing Swift is a major coup for Dior, overshadowing rival Chanel, which dressed Dua Lipa for her wedding last month. The two houses will present their next haute couture collections within 24 hours of each other in Paris next week.



