Olivia Attwood Reportedly Hires Secret PR Assistant Amid Bradley Dack Divorce
Former Love Island star Olivia Attwood has reportedly enlisted the help of a personal public relations assistant to navigate the turbulent aftermath of her split from footballer Bradley Dack. This development comes just days after it was revealed that the couple's marriage had ended due to a significant breach of trust, sending shockwaves through the media and their fanbase.
Marriage Breakdown and Media Scrutiny
The marriage between Olivia Attwood, 34, and Bradley Dack, 32, which lasted for two years, began to show signs of strain during the summer. This period was marked by Olivia being photographed looking cosy with Pete Wicks during a trip to Ibiza, which sparked widespread speculation about the state of her relationship. In the months that followed, Olivia herself acknowledged that the pair were going through a difficult phase, but the final straw appears to have been Bradley's recent breach of trust, leading to their permanent separation.
As Olivia embarks on her new life as a single woman, she has taken the significant step of moving into a new apartment in London without her husband. This move symbolises her fresh start, but it has also been accompanied by reports that she has secretly hired a personal PR professional to help her manage the intense public and media interest surrounding her divorce.
Chaos and Professional Concerns
A source close to the situation revealed that the months leading up to the split were chaotic for Olivia. The insider claimed, "Olivia didn’t know what to do and neither did her agents, so she hired a personal PR. She’s been terrified that her personal life was about to overshadow her professional one. It’s been chaos with everyone panicking about how she could get out of her marriage unscathed."
It has been further reported that Olivia chose a publicist with close links to ITV, which seemed like the perfect solution given her successful television career with the network. Olivia has a string of popular shows on ITV, including:
- Olivia Attwood's Bad Boyfriends
- Olivia Attwood's Getting Filthy Rich
- Olivia Attwood: The Price of Perfection
Her latest series, Getting Filthy Rich, was recently released, and she has been actively promoting her work, as seen in a recent Instagram post where she posed next to a giant poster advertising her three shows on the London Underground.
Social Media Activity and Celebrity Support
Olivia's social media presence has reflected her emotional journey through this challenging time. In a perkier post, she joked in the caption of her Underground photo, "I apologise if this makes your London morning commute even worse." However, this was contrasted by a heartbreaking video she shared just hours earlier, showing her sitting on the floor of her new empty apartment with the words, "That dream was planted In your heart for a reason," written over it. The clip then cut to her standing in a black hoodie in front of a mirror, giving a 360-degree view of the room, with Olivia penning in the caption, "2026.. a new home in the city I was born in."
She received an outpouring of support from celebrity friends, including:
- Maya Jama, who wrote: "Onwards an upwards"
- Ella Rae Wise, who said: "you are amazing and don’t let no one else tell you any different xxxx"
- Katie Piper, who simply shared a heart
- Georgia Harrison, who told her: "Love you"
This blend of professional management and personal resilience highlights Olivia's efforts to balance her public image with her private healing as she moves forward from her marriage to Bradley Dack.