Kim Kardashian's first foray into the world of Formula 1 as she supports new boyfriend Lewis Hamilton has not gone smoothly. The reality star and billionaire entrepreneur, known for breaking the internet and gracing Vogue covers, appeared out of her depth at the Monaco Grand Prix, where her flashy LA style clashed with the understated 'quiet luxury' of the Monaco elite. Critics accused her of turning the event into a red carpet affair.
During Hamilton's second-place celebration, Kardashian was seen scurrying away as he sprayed champagne, her entourage unsuccessfully shielding her Gucci gown with an umbrella. The moment was widely described as a 'fish out of water' scenario.
Worse still, Kardashian and her sister Khloe committed a cardinal sin in F1: they snubbed legendary Sky Sports reporter and former driver Martin Brundle during his pre-race grid walk. Brundle approached the sisters, only to be ignored, and one of their minders appeared to manhandle him, prompting him to say, 'You don't need to push me, mate.' He later admitted defeat, stating, 'So, Kim and Khloe – we won't be talking to them today.'
The snub sparked outrage among F1 fans on social media, with Kardashian branded 'rude' and 'arrogant'. One viewer commented, 'She has no place in our world.' In another viral clip, presenter Holly Willoughby and comedian Michael McIntyre were swept aside by the Kardashian entourage during an interview.
Observers note that Kardashian is used to setting trends, not following them, but entering a partner's world requires adapting to their rules. As one commentator put it, 'On your other half’s turf, you have to play by your other half’s rules.'
