Model and television star Kelly Brook has taken a stand against a viral TikTok trend, branding it as "completely wrong" in a recent online outburst. The 44-year-old media personality didn't hold back as she criticised the popular challenge that's been sweeping the platform.
In her characteristically forthright manner, Brook explained why she believes the trend promotes harmful behaviour. "Some things just shouldn't be turned into entertainment," she stated, adding that the challenge "glorifies something that's actually quite dangerous."
Celebrity Influence on Social Media
As someone with considerable social media influence herself, Brook emphasised the responsibility that comes with online platforms. "When these trends go viral, young people don't always understand the risks," she commented, highlighting the potential for copycat behaviour among impressionable viewers.
The Dangers of Viral Challenges
The former Celebrity Juice panellist pointed to several concerning aspects of the trend, including:
- The normalisation of risky behaviour
- Peer pressure to participate
- Lack of proper safety information
Brook's intervention comes amid growing concern about the impact of social media trends on young people's wellbeing. Her comments have sparked debate among fans and followers about where to draw the line between harmless fun and potentially dangerous content.
A Voice of Reason
This isn't the first time the model has spoken out about social media issues. Known for her down-to-earth personality, Brook has previously shared her thoughts on body positivity, mental health, and the pressures of online fame.
"We need to be more careful about what we're putting out there," she concluded, urging both creators and platforms to take more responsibility for the content they promote.
