Crocs has launched one of its most nostalgic collaborations yet, teaming up with Nintendo's Super Mario franchise to create a range of character-themed clogs and accessories. The collection, which went on sale on 16 July 2026, has already generated significant buzz among fans eager to get their hands on the limited-edition items before they sell out.
Super Mario-Themed Clogs and Charms
The collection includes clogs inspired by iconic characters from the Mushroom Kingdom, such as Mario, Princess Peach, Yoshi, and Bowser. Each design incorporates recognisable details: Mario's red hat, Yoshi's green scales, Princess Peach's pink crown, and Bowser's signature spikes. Alongside the clogs, Crocs has launched a range of Super Mario Jibbitz charms, allowing shoppers to personalise existing Crocs with familiar gaming faces and designs.
According to Crocs, the collaboration aims to bring the world of Super Mario to life through footwear and accessories, appealing to both longtime Nintendo fans and a new generation discovering the franchise. The collection is available online and in select stores, with prices starting at £60 for clogs and £10 for Jibbitz packs.
Nostalgia Trend Drives Demand
Nostalgic collaborations have proven hugely popular in recent years, and the Super Mario collection is no exception. Social media platforms have seen a surge in posts from fans sharing their purchases and styling ideas. A Crocs spokesperson said, 'We are thrilled to partner with Nintendo to bring these beloved characters to our fans. The response has been incredible, and we expect the collection to sell out quickly.'
The launch coincides with a broader trend of retro-themed fashion, as brands tap into consumers' fondness for childhood memories. Crocs previously released collaborations with other pop culture icons, but the Super Mario range is among its most anticipated.
Additional Summer Collaborations
Crocs has also launched a separate collaboration with Umbro, featuring two shoe styles that combine design elements from classic Umbro football boots with Crocs' Classic Clog silhouette, priced at £80. Meanwhile, H&M has partnered with Italian label LOTTO for a football-inspired menswear collection, including jerseys, caps, and trainers, with the Loose Fit Football Shirt available for £27.99.
Fans are advised to act quickly to secure items from the Super Mario collection, as stock is limited and demand is high.
