BRIT Award nominee Caity Baser has released a new earworm titled 'Flaunt It', a body-positive anthem that celebrates women's curves and encourages confidence. The song, colloquially referred to by fans as 'Jugs' on social media, is aimed at women who have been made to feel that their physical appearance isn't something to be proud of—particularly their chests.
Caity Baser's Message of Self-Love
Southampton's finest is no longer shy about her figure and proudly flaunts her own assets in the video alongside a group of pals rocking just underwear. Pop belle Caity said: “Flaunt it is a song I made as a laugh and a clap back at the haters for being mad that I’m big chested and am ‘showing them off’. A song about 'getting them out' says Caity. I never normally do and went through a phase where I was really self conscious - so this song is about getting them out and flaunting them!!!! Big boobs, small boobs, no boobs - whatever! You’re beautiful and you should flaunt it!”
Visualiser Video Celebrates Diversity
Caity's accompanying visualiser video is packed with beautiful women of all shapes and sizes. She added: “OMGGGGGG this video is so slay we really ate dowwww!!! Such a beautiful day a room filled with beautiful women all shapes and sizes and my GOD do we look good !!! Love you hope you love the video !!!!!”
Recent Success and Upcoming Shows
Caity—who previously told the Star that she goes on stage wearing 'basically nothing'—performed a one-off, sold-out headline show at London’s legendary 100 Club on Oxford Street, as part of Dork Magazine’s Big Dork Summer series to mark the release. It was her only London headline show of the summer.
'Flaunt It' follows previous recent singles 'Where’s My Bikini?' and 'Holiday Song'—tracks which display a new, sun-drenched, summer-inspired direction for the beloved British pop star.
Last year’s critically acclaimed 'There I Said It' EP, released to widespread praise, dealt in Motown strings, brutally honest emotional excavation and late-night cabaret drama. It was hailed as “without a doubt her best work to date” by The Independent and “sumptuous…her boldest music yet” by Billboard UK. It was preceded by previous releases of Caity’s such as 'Still Leaning', the UK Top 10 mixtape featuring songs including 'Pretty Boys', 'I’m A Problem' and 'X&Y'.



