Shrekking: The Bizarre New UK Dating Trend
Shrekking: The Bizarre New UK Dating Trend

Move over, ghosting and breadcrumbing — there's a new dating trend on the block, and it's straight out of a swamp. 'Shrekking' has emerged among Gen Z, referring to the practice of dating someone you consider less attractive than yourself, inspired by the ogre from the popular film franchise.

The term, used in phrases like 'I have been Shrekked', describes a deliberate choice to date 'down' in looks. Proponents argue that after repeated heartbreak, settling for a 'plainer' partner can reduce emotional risk and give the dater more control. However, critics say the trend is dehumanising and assumes relationships are power struggles.

An alternative interpretation suggests Shrekking reflects a shift away from superficiality. Tinder's Future of Dating report found that singles now prioritise loyalty (79%), respect (78%) and open-mindedness (61%) over looks (56%). Tinder's relationships expert Devyn Simone noted: 'When you focus on who someone really is, rather than just how they look, you open the door to a deeper connection.'

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Not everyone is convinced. US journalist Jenna Bush Hager called Shrekking 'a mean trend', adding that it was unfair to Shrek himself, whom she described as 'so handsome'. The ultimate humiliation, she noted, is 'getting Shrekked' — when the less attractive partner rejects or mistreats the dater.

Whether a cynical strategy or a step toward genuine connection, Shrekking has sparked debate about modern dating values. As one observer put it: 'Once you've had your heart broken a few times, there's a lot to be said for a partner who's kind and available — even if they're a bit of an ogre.'

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