Oreo has announced the launch of a new limited-edition flavour, Oreo Firecracker Pop, which will hit shelves nationwide from 4 May. The cookie is inspired by the classic red, white and blue ice pop, featuring a trio of blue raspberry, lemon and cherry creme sandwiched between two golden cookies.
The company described the new offering as a “blast of summertime nostalgia and a burst of flavour”, drawing on the familiar frozen treat. The Firecracker Pop Oreos will be available for a limited time only, while stocks last.
This launch follows a series of unconventional Oreo flavours, including an online-only Dill Pickle cookie, which sold for $9.99 per six-pack and received mixed reviews. One customer praised it as “the craziest flavour oreo has ever done”, while another called it “eww not good”.
Last year, Oreo released a Thanksgiving Dinner Cookie Tin featuring flavours such as Turkey and Stuffing, Cranberry Sauce, and Sweet Potato. The brand also collaborated with Reese’s to revive a 2014 peanut butter cookie variant, which became a permanent addition in 2026, alongside the Reese’s Oreo Cup.
