Amazon Launches New Ring Doorbell Lineup with Advanced 4K Pro Model
New Ring Doorbell Lineup Includes Advanced 4K Pro Model

Amazon has introduced new additions to its Ring video doorbell lineup, featuring a redesigned look and significant upgrades. The new generation includes the Ring Battery Video Doorbell and the Ring Battery Video Doorbell Pro, which is touted as the 'most advanced' model yet.

Ring Battery Video Doorbell: Affordable 2K Quality

The standard Ring Battery Video Doorbell is priced at £79.99 and captures video in Retinal 2K quality both day and night. It offers a wider field of view than previous generations and can zoom up to 6x to enhance fine details like faces. According to Amazon, this model is already the best-selling product in its intercom category, with over 500 units sold in the past month. Users can communicate with visitors and accept deliveries via two-way talk using a smartphone or compatible Alexa device.

Ring Battery Video Doorbell Pro: 4K and AI-Powered Imaging

The new Ring Battery Video Doorbell Pro, priced at £219.99, is the first Ring video doorbell to feature 4K image quality, delivering crystal clear and lifelike video. It also incorporates AI-powered Retinal Vision, which Amazon describes as next-generation imaging technology that optimises every image using AI for sharper, clearer, and crisper video. Additionally, the Pro model supports 10x zoom for enhanced detail.

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Common Features and Installation

Both models provide real-time notifications when motion is detected and can emit pre-recorded voice alerts to deter intruders. Users can set privacy zones to prevent recording or displaying video from specific areas. Installation is designed for easy DIY setup: users screw the mounting bracket to a surface, click the doorbell into place, and use the included removal tool to detach it for recharging. Each purchase includes a 30-day free trial of the Ring subscription plan, which allows saving, sharing, and replaying recorded videos for up to 180 days.

Comparison with Competitors

Amazon's Ring faces competition from brands like Tapo and Blink. The Tapo D230S1 Wireless Battery Video Doorbell is currently available at £84.79 (down from £94.99), offering 2K video and a subscription-free option with microSD storage up to 512GB. The Blink Video Doorbell, priced at £49.99 from Argos, captures video in Full HD 1080p, which is lower resolution than the Ring models.

Customer Feedback

While the new Ring models have not yet received customer reviews, the previous generation earned over 20,000 ratings with a 4.5-star average. One satisfied user commented, 'Such a great piece of kit. So easy to set up, adding that extra security with a good picture quality. Love the fact that you can see what’s going on wherever you are in the world at any time, day or night.' Another reviewer noted, 'The battery life has been excellent, and it was very easy to install and set up. The image quality is great, clear and sharp both day and night.' A third customer added, 'Installation was quick and straightforward – I had it set up and working in just a few minutes. The head-to-toe view is excellent and gives a clear picture of who’s at the door.' However, one user mentioned a minor concern about the small removal tool being easy to misplace.

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