Google Gemini has been updated to carry out digital chores such as online shopping and party planning on behalf of users. The new 'auto browse' feature, launching in Google Chrome, opens a side panel that completes tasks while the user is occupied with other activities.
Currently available only to Google AI Pro and Ultra subscribers in the US, the feature is expected to roll out more widely in the future. It is part of Google's push to integrate its leading artificial intelligence across its products, distinguishing it from rivals like OpenAI's ChatGPT.
According to Google's Parisa Tabriz, auto browse can identify items in a photo, search for similar products, and add them to a cart, staying within budget and applying discount codes. However, the AI pauses for user permission before making purchases or posting on social media.
Gemini can log into apps and websites if given access to Google Password Manager. The latest Gemini 3 model has already been integrated into Gmail, Search, and Google Workspace. The update follows a partnership with Apple to integrate Gemini into Siri, pushing Alphabet's market value above $4 trillion for the first time.
