Biscuit lovers in Carlisle are flocking to the McVitie's Factory Shop, where bargain hunters can snap up 'factory seconds' and bulk packs at heavily discounted prices. The store, located at the historic United Biscuits site on Church Street, is the world's oldest working biscuit factory, operating since 1831.
One influencer known as 'Carlisle Insider' on Instagram visited the shop and shared her discoveries with her 4,600 followers. She found a 'mini pack' bag—surprisingly large—for just £4, along with Flipz priced at 75p and packets of Tartlets for 50p. Upon opening the bag, she revealed it contained miniature packets of biscuits, exclaiming, 'I actually can't believe that was £4.'
The video, which garnered over 1,000 likes, prompted delighted reactions from followers. One commented, 'I didn't know the public could visit the shop - thanks for sharing,' while another wrote, 'I thought it was for staff only! Need to visit!' A third tagged a friend, adding, 'How have I never heard about this? We need a visit!'
The factory, still referred to locally as 'Carr's', produces beloved brands such as McVitie's Ginger Nuts, Bourbons, Custard Creams, and Carr's Water Biscuits. McVitie's itself traces its roots to 1830, when Robert McVitie and his father William opened a provision shop in Edinburgh.



