In a blind taste test of seven cornflake brands, Tesco and Morrisons own-label cornflakes tied for first place, offering a cheaper alternative to Kellogg's without sacrificing flavour or crunch. Tesco's cornflakes, priced at 95p for 500g, were £1.05 cheaper than Kellogg's £2 for 250g, while Morrisons' 500g box cost £1.90.
Kellogg's Cornflakes
Kellogg's cornflakes scored 4/5 for their nostalgic flavour and crunch, but were the sweetest of the lot. At 378kcal per 100g, they had the lowest calorie count, but their value for money was poor due to the high price per gram.
Waitrose Cornflakes
Waitrose own-brand cornflakes (3/5) had a distinct flavour but lacked the toasty crunch of other brands. At £1 for 500g, they offered good value.
M&S One Ingredient Cornflakes
M&S's single-ingredient cornflakes (1.5/5) were described as tasting like puffcorn and resembling chips, a departure from traditional cornflakes. At £2.65 for 325g, they were expensive.
Morrisons Cornflakes
Morrisons cornflakes (4/5) were the crunchiest and had a darker, more bitter flavour profile. They were a strong alternative to Kellogg's at £1.90 for 500g.
Tesco Cornflakes
Tesco cornflakes (4/5) were the second crunchiest and most reminiscent of Kellogg's in flavour. At 95p for 500g, they were the most affordable option.
Sainsbury's Cornflakes
Sainsbury's cornflakes (2.5/5) were the thinnest and least crunchy, with a slightly artificial flavour. Priced at £1.15 for 500g, they were average value.
Asda Cornflakes
Asda cornflakes (2/5) were bland and thin, lacking flavour. At £1.15 for 500g, they were unimpressive.
Verdict
Tesco and Morrisons were joint winners, with Tesco edging ahead due to its lower price. Asda came last, followed by Sainsbury's. The author concluded they would happily swap Kellogg's for Tesco or Morrisons, noting the savings and similar quality.
