Six famous faces from The Sidemen have opened a new fried chicken restaurant in Liverpool. Sides, the brand created by the YouTube group, officially launched at Gravity MAX in Liverpool ONE this week. Customers can now visit the city centre location to enjoy the signature menu.
Liverpool Venue Part of UK Expansion
The Liverpool restaurant is part of Sides' continued growth across the UK. The brand, launched in 2021 in partnership with Hero Brands, started as a delivery-only concept and has since expanded to multiple physical locations nationwide and internationally. The new venue follows growing demand for Sides, both in the UK and abroad.
Sidemen Announce Opening
The Liverpool location was revealed earlier this month by Ethan Payne, known as Behzinga, who shared the news in a social media video. The Sidemen expressed excitement about bringing their bold flavours and signature menu to more customers, calling the opening an important milestone for the brand.
Further Expansion Plans
Managing Director Aaron Moore-Saxton confirmed that the business is investing in UK growth, with further plans in Scotland, Wales, and international markets. Alongside its UK expansion, Sides is preparing to launch in India, Malaysia, and the UAE, citing increasing international demand.
New Dining Destination at Liverpool ONE
The restaurant adds a new food option to Liverpool ONE, located within the Gravity MAX entertainment venue. Visitors can now enjoy Sides' fried chicken menu alongside other attractions. Photographs of the interior were captured by the ECHO's Colin Lane.
