Very has reduced the 65-inch Hisense E6 4K UHD Smart TV by £340 in its Black Friday sale, bringing the price down from £799 to £459. This matches the same discounted price at rival retailers including Amazon and Argos.
Black Friday 2026 deals begin
Although Black Friday is not until November 27, the 2026 sales have already started, with hundreds of pounds slashed off smart TVs from major brands. The Hisense E6, released earlier this year as part of its 2026 line-up, features AI capabilities including Dolby Vision and a 4K upscaler that analyses on-screen content to enhance sharpness and clarity. It also reduces motion blur and stuttering, and optimises picture and audio when it detects sports.
Immersive audio and gaming features
The TV comes with DTS Virtual:X surround sound, which makes audio appear to come from all around, creating a more immersive experience without a soundbar. For gamers, Game Mode Plus reduces lag for a fluid and responsive experience on PS5, Xbox and Nintendo consoles. Viewers can access films and series from paid streamers like Netflix, Prime Video and Disney+, as well as free-to-air content from Freely, all over WiFi without an aerial or satellite dish.
Other deals and customer reviews
Very also offers savings on smaller Hisense E6 models, with the 50-inch version now £299 (was £499) and the 55-inch version at £349 (was £579). Elsewhere, Argos has cut Samsung's 58-inch Crystal UHD 4K Vision AI Smart TV to £329, described as its 'lowest price ever'. The 55-inch LG C6 OLED Smart TV is also reduced by £400 to £1,199 (was £1,599), with Currys calling it its best device for gaming due to a high refresh rate and 0.1ms response time.
Very customers have awarded the Hisense E6 a perfect five-star rating. One said: "Switching from a seven-year-old 4K TV and wow, the colours are incredible compared to that. Everything is more vibrant, clearer and brighter, and it's the best sound on a TV I've had. The smart features have all the apps you could ever want so there's no need for a box or streaming stick."
Another reviewer noted: "Great TV, this surprised me with just how incredibly sharp and vibrant the picture looks in person. If you want a top-tier viewing experience without spending a fortune, you really can't go wrong with this." A third added: "Impressive Dolby Vision and sound [and] has Alexa built in. Can stream my favourite TV, films for free with Freely so no need for aerial as long as you have WIFI."
One buyer mentioned having to update the TV to access its AI features, saying: "I had to update the TV when I tried to connect to the AI setting but that was really quick to complete." Another customer said: "The picture quality is amazing and I have no problems no matter what I watch. My grandson uses this for his Xbox games and has no issues with the picture or any lagging. The sound is very good quality too."
