Emma's Ultimate Sleep Giveaway is offering shoppers up to £509 worth of free sleep accessories when they buy selected mattresses, with the promotion running until October 26, 2026. The deal includes pillows, mattress protectors, duvets and pillowcases, depending on the mattress chosen.
Performance 30 Mattress offers the largest free bundle
The biggest haul is available with the Emma Performance 30 Mattress, which starts at £1,609. Customers who buy this model can claim four accessories: a Waterproof Mattress Protector, Comfort Cooling Pillow, All Seasons Customisable Duvet and Silken Sateen Pillowcases.
The mattress adapts instantly to body movement without relying on body heat to soften, allowing air to flow freely for breathability. It also has dual layers of contouring foam for deeper cushioning, plus a cool-to-the-touch knit cover that is removable and machine washable at 40°C.
Shoppers have praised the Performance 30, with one Google reviewer saying: "Since getting my new Emma mattress, going to bed is finally a pleasure again. I was sceptical about the different layers, but it feels great - soft on the surface while providing solid back support thanks to the denser bottom layers."
Original Pro Mattress offers a cheaper alternative
For those looking to spend under £1,000, the Original Pro Mattress starts at £539 for a single size and comes with a complimentary Waterproof Mattress Protector and Comfort Cooling Pillow.
The Original Pro features a layer of ThermoSync foam, a graphite-infused material designed to capture excess heat from the body. It also uses a blend of memory foam and pocket springs to cushion and support the body regardless of sleeping position.
One shopper said: "This is such a comfortable mattress! It has the perfect mixture of soft yet not too squishy, and you can move around on your side of the bed without disturbing your other half on the other side. No problem dropping off to sleep in an instant."
However, some shoppers have noted the mattress takes longer than expected to expand once out of the box. A pre-assembled alternative is the Dreams Workshop Richards Traditional Spring Memory Mattress (from £209), which features pressure-relieving memory foam and a knitted cover.
Another Original Pro fan said: "I'm sleeping deeper, it's so much comfier, and I wake up feeling fresh instead of creaky. It has made our bed a much nicer place to be."
Pillow bundles and other freebies
Emma shoppers don't need to purchase a mattress to get a freebie. The Emma Adapt Cooling Pillow Bundle (£198), which includes two memory foam pillows and sateen pillowcases, comes with the Spring Autumn Duvet for free.
These breathable pillows use Thermosync foam to help maintain the body's ideal temperature, along with a removable and washable cover. The HRX Foam (High Resiliency Extra) offers support for the head and neck.
The Cooling Pillow Bundle has a 4.6-star rating from fans, with one saying: "I have tried various pillows over the years; most seemed good to start with but soon 'flattened out'. However, to date, this Emma pillow hasn't done that and continues to provide exceptional support throughout the night to the point that my constant neck ache has actually gone. Well worth the money for something that actually works."
Another reviewer noted: "Nicely made pillow, and it initially seems soft and comforting, but after a couple of days of use I decided it was too firm for me."
For something softer, Dunelm's Comfortzone Essentials Memory Foam Soft Support Pillow (£8.40) could be a better option, suitable for front sleepers with a durable polyester cover. But one Emma devotee said: "These were instantly comfortable and have proved to be a perfect purchase. We are now considering a mattress to accompany these."
The Ultimate Sleep Giveaway is available until October 26, 2026, subject to the promotion's terms and eligible mattress purchases.
