Deliveroo Launches 6ft 7in Peter Crouch-Sized Pizza for World Cup
Deliveroo Launches Giant Peter Crouch Pizza for World Cup

Deliveroo has partnered with football legend Peter Crouch and his wife Abbey Clancy to launch Pizza Crouch – a towering 6 ft 7 in giant pizza with 30 servings, available for delivery to watch parties in London and Edinburgh this summer.

World Cup Match Day Feast

As the World Cup kick-off for England and Scotland approaches, football fans are preparing for matchday grub. However, no one wants to miss a moment of the action. Enter Pizza Crouch, a pizza that mirrors the exact stature of Peter Crouch, one of football's tallest stars.

Crafted by Deliveroo, the pizza is a tribute to Crouch's beloved takeaway choice. Developed with Crouch and his spouse Abbey Clancy, the Pizza Crouch features three-quarters margherita – Crouch's preferred pizza – and one-quarter Hawaiian, a nod to Abbey's favorite slice.

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Massive Portions for the Squad

With 30 portions per pizza, there is enough to feed an entire starting XI and more, from the opening whistle to the final blast. Viewing gatherings in London and Edinburgh can stay focused on the action as Pizza Crouch is delivered in a bespoke 6 ft 7 in pizza container and custom Deliveroo teal carrier bag, ensuring it stays hot.

Peter Crouch commented: "I've had a lot of memorable moments in my career, but becoming a 6 ft 7 in pizza is definitely up there. It's ideal because watching football with your mates is one of life's greatest pleasures, and the worst part is missing a goal because you're getting another pizza out of the oven. Deliveroo's Pizza Crouch solves that problem in the best way – it's an honour to be entering people's living rooms in pizza form, keeping watch parties fuelled during the football this summer."

A Deliveroo representative added: "No one wants to step away from the action when it comes to summer's biggest football tournament. Fans need something to keep them fueled for the full 90-minute emotional rollercoaster, which is why Deliveroo is going big – as big as Peter Crouch – to deliver Pizza Crouch straight to doorsteps. The Pizza Crouch is all about bringing friends together for those unforgettable match day moments, making them truly unmissable with enough slices to feed the full squad."

Limited Edition Offering

The Pizza Crouch is available exclusively to Deliveroo Plus customers. Data from Deliveroo reveals that pizza is one of the most popular football-watching foods, alongside burgers, chicken, and curry. Delivery slots are restricted, and fans can apply for the opportunity to secure a Pizza Crouch through exclusive Eventbrite pages for London and Edinburgh, with deliveries on 17th June (London) and 19th June (Edinburgh). Sign up for updates to receive an email alert before tickets become available at 10am on 15th June.

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