Calvin Klein boxers half price for Amazon Prime Day
Calvin Klein boxers half price for Amazon Prime Day

Calvin Klein’s bestselling three-pack of men’s boxers is less than half price during Amazon’s Prime Big Deal Days sale. The Calvin Klein Men’s 3 Pack Trunks with Logo Waistband, previously £42, now costs £18.35 on Amazon.co.uk.

Why Calvin Klein underwear remains popular

The brand’s lingerie is known for combining comfort with subtle sexiness, a reputation built through its monochrome advertising campaigns. These have featured Kate Moss and Mark Wahlberg in the iconic 1990s ads, as well as Dakota Johnson in this year’s shoot.

Calvin Klein has become synonymous with underwear, and the online retailer’s Prime Big Deal Days sale has included a number of Calvin Klein discounts. The three-pack of boxers is reported to be selling fast.

A practical deal for refreshing your drawer

Shopping Editor Daisy Lester, who spent nearly six years in menswear, notes the importance of a good pair of Calvins and points out that people do not refresh their underwear drawer regularly enough. The logo waistband, she adds, has a particular appeal when peeking out above jeans.