B&M has once again impressed homeware fans with a Dunelm 'dupe' that saves hundreds of pounds. The Eden Mid-Century Armchair, priced at just £60, offers a 'timeless design' and 'modern comfort' for a fraction of the cost of similar chairs from other retailers.
A stylish and affordable addition to any home
The armchair features clean lines, tapered wooden legs, and soft plush cushioning that 'perfectly captures the iconic mid-century aesthetic.' It measures approximately 64x68x78cm, making it ideal for creating a cosy nook in any room. B&M describes it as 'super easy to build' and capable of elevating any space with decorative flair.
Massive savings compared to Dunelm
While B&M's chair is currently on sale for £60 (down from £75), Dunelm's Natori Linen Wooden Arm Accent Chair, which has a borderline identical design, costs £439.20 (reduced from £549). This represents a saving of over £370. The main difference is Dunelm's use of linen fabric, which adds to its premium price tag.
B&Q also stocks a similar Mid-Century Armchair for £96, still £36 more expensive than B&M's budget buy.
Shoppers react
The chair caught the attention of bargain hunter @marsden_home-Reno on Instagram, who shared a post captioned: 'OK B&M’s providing THE GOODS. What a bargain.' The post was reshared by B&M, attracting comments such as 'How lush is that chair,' 'I’ve fallen in love,' and 'NEED.'
The Eden Mid-Century Armchair is available in B&M stores for £60.
