Alton Towers has launched a summer sale on its annual pass, reducing the price to £64 and offering thrill-seekers unlimited visits for just 19p per day. The pass grants access to the Staffordshire theme park on 339 days of the year, covering the main season from March to November and selected seasonal dates.
Exceptional Value for Families
For families, a single day ticket at the gate can cost upwards of £60 for children and £68 for adults. The annual pass, now available for £64, undercuts this price while providing year-round entry. Merlin Entertainments, the operator of Alton Towers, has introduced this offer to make the park more accessible.
What the Pass Includes
The Alton Towers Annual Pass covers entry during the main season and seasonal events. Visitors can enjoy iconic rides such as the Wicker Man, Oblivion, and Th13teen. Younger guests can explore CBeebies Land, which features the new Bluey ride, Here Come the Grannies! The park also offers a range of junior coasters and family-friendly attractions.
Alternative Pass Options
For those seeking additional benefits, Gold and Platinum passes are available. These provide access to over 20 Merlin attractions, including Chessington World of Adventures, Legoland Windsor, Sea Life, Thorpe Park, the London Eye, Warwick Castle, and Cadbury World. Gold and Platinum passes also offer perks like free parking, discounts on food and retail, and exclusive entry dates.
Visitor Experiences
Alton Towers attracts over two million visitors annually. On TripAdvisor, guests have praised the park for its cleanliness, friendly staff, and thrilling rides. One reviewer described it as an excellent experience with minimal queues during a midweek visit. Another family highlighted the comfortable Stargazing Pods and the delicious buffet at Splash Landings Hotel. However, some visitors noted long queues on busy days, with one calling it overbooked compared to previous years.
Other Offers
For alternative family outings, Wowcher offers a Gulliver's Valley Resort Stay and Theme Park Entry from £139 for a family of four. The National Trust Family Membership, priced from £103 per year, provides free access to over 500 historic sites and natural landscapes.
The Merlin Essential Pass, currently on sale, includes entry to Alton Towers, Warwick Castle, Legoland Windsor, Sea Life, and more for 339 days. The Gold Pass adds 364 days of access, free parking, and up to 20% off food and retail. The Platinum Pass offers no exclusion dates, free parking, four bring-a-friend tickets, one fastrack per visit, and a free Coke Freestyle cup with refills.
Buy the Alton Towers Annual Pass for £64 now.
