B&M shoppers are buzzing over the retailer's latest cake creation, Frankie the French Bulldog, which many claim is 'even cuter' than the beloved Colin the Caterpillar from M&S. The cake, spotted on shelves by money-saving page Money Saving Central, features a chocolate Swiss roll covered in chocolate coating and adorned with colourful chocolate buttons, with a cheerful bulldog face attached to the side.
Priced at £3.99 for a 540g cake, Frankie offers a budget-friendly alternative to other animal-themed Swiss roll cakes. The post on social media quickly garnered hundreds of likes and over a thousand comments, with users tagging friends and expressing excitement. One person wrote, 'My birthday cake sorted,' while another joked, 'That's Colin getting bumped now.'
While caterpillar cakes from supermarkets like M&S (Colin), Aldi (Cuthbert), Waitrose (Cecil), and Sainsbury's (Wiggles) have long been staples for celebrations, B&M's French bulldog version introduces a new contender. However, some shoppers suggested a sausage dog might have been better, and taste tests have previously crowned Waitrose's Cecil as the overall champion.
It remains to be seen how Frankie will rank among its rivals, but the cake is already generating significant interest as a fun, affordable option for parties and gatherings.
