Nigella Lawson's £29 eye cream: GBBO judge's anti-ageing secret
Nigella Lawson's £29 eye cream: GBBO judge's anti-ageing secret

The Great British Bake Off is back on screens with a fresh batch of contestants and a new celebrity face. TV chef and food writer Nigella Lawson has joined Paul Hollywood as a judge, replacing Prue Leith after 90 episodes and nine years in the tent.

Wearing a navy dress, the How To Eat author, 66, looked as youthful as ever on her debut episode. In an interview with The Times, Nigella revealed the secret to her eyes, despite being 'incredibly lazy' when it comes to her beauty routine.

The £29 eye cream Nigella swears by

The TV chef said she looks forward to using the DoSe Vitamin C Eye Cream by Victoria Health in the morning. At £29 for a 15ml tube, it is an affordable anti-ageing choice.

She said: "I would be failing in my duty here if I didn’t tell you about DoSe Vitamin C Eye Cream. I’m incredibly lazy (and hate transitional states) so I’m always after the fastest makeup routine possible, but the feel of this eye cream is so silky and so calming, I actually look forward to putting it on."

The 66-year-old added: "The clincher is that it really has seemed to make foundation sit so much better under my eyes and, moreover, makes me need less of it. This is crucial as, while you might need more cover-up there as you get older, the sad truth is that the more you pile on, the more it can seem to age you."

What the cream contains

The DoSe Vitamin C Eye Cream is formulated to target common signs of ageing, such as fine lines, puffiness and dark circles. It deeply hydrates the delicate skin around the eyes, helping to reduce wrinkles, improve firmness and promote a brighter appearance.

It is powered by Tetrahexyldecyl Ascorbate, a stable, oil-soluble form of vitamin C that penetrates deep into the skin to brighten tone, boost collagen and fight free radicals. It also includes six other key active ingredients for visible anti-ageing results.

These include ergothioneine, caffeine, Matrixyl 3000, hyaluronic acid, purified peptides and Palmitoyl Tripeptide-5 to deeply hydrate the delicate skin around the eyes. Featuring a precise cooling tip, the caffeine eye cream also soothes tired eyes, helping to reduce the appearance of dark circles and puffiness.

Alternatives and customer reviews

Elsewhere, Medik8's Eyelift Peptides retails for £45. Formulated with an innovative complex of five age-defying peptides, the multi-benefit eye serum works to visibly address all signs of ageing around the eyes.

The gel-like, water-based formula delivers a cooling sensation alongside deep nourishment for an instant well-rested appearance. The look of under eye puffiness and dark circles is visibly improved, and the appearance of fine lines and wrinkles are smoothed.

Alternatively, the PDRN Caffeine Rejuvenating Eye Cream by Anua costs £18 at Boots. The hydrating eye cream is designed to moisturise and revitalise the delicate eye area.

Formulated with PDRN and caffeine, it helps support skin elasticity while reducing the appearance of puffiness and fatigue. The lightweight texture absorbs easily leaving the eye area feeling smooth, refreshed and hydrated.

Back at Victoria Health, the DoSe Vitamin C Eye Cream boasts an overall star-rating of 4.5 out of five based on more than 40 reviews. One satisfied shopper said: "Love this eye cream, it made a huge difference to the wrinkles under my eyes and eyelids. Will definitely be ordering more."

A second wrote: "This eye cream is brilliant, truly anti-ageing and I love the cooling applicator which ensures speed. Remarkable."

"Fabulous," a third penned. "I am 75 and have no bag or wrinkles under my eyes. A refreshing cold tingle when first applied."

One shopper, however, wasn't as thrilled, giving it a two-star review. They mentioned: "The eye cream is fine if you like a really creamy eye cream but it's not for me. Even an hour after applying it feels greasy and I have not noticed any improvement in lines, wrinkles or puffiness. Please bring back an updated version of the GOW Eye Contour Serum which was the best eye treatment ever - did the job and sunk beautifully into the skin."

"Nice light eye cream which does not irritate my eyes," a four-star review mentions. "I haven’t used it long enough to say if it has made any difference but it is certainly pleasant to use. I like the applicator which makes it easy to apply and feels nice and cool on the skin."

Nevertheless, someone else loved their latest Victoria Health purchase, adding: "My second tube of this wonderful eye cream. So soothing, not greasy and perfect under makeup. I use it morning and evening and love the cooling applicator. Highly recommended."

Another five-star review reads: "I’ve only been using this for just over two weeks. I’m 56 and no matter what I’ve tried before, my under eyes always looked so dehydrated. You name it, I’ve used it, serums and oils, I absolutely love how lightweight it feels on my eyes, it sinks and my eyes do look almost instantly hydrated, doesn’t pill with concealer. Can’t wait to see the long term results. Also had zero irritation."