From lip oils to cream bronzers, next-generation makeup is all about achieving a healthy-looking glow. Liquid blushes, in particular, have become a staple for that fresh, natural look without feeling heavy. According to makeup artist Chelsea Uchenna, who works with artists like Doechii and Renée Downer from FLO, “Liquid blush gives you that fresh, natural look without feeling heavy. Matte blush can sometimes look a bit flat, but liquid keeps the skin looking soft and healthy – perfect for everyday wear.”
Enhancing your natural complexion, the best liquid blushes are trending for 2025. The beauty world has shifted from matte to dewy formulas, inspired by looks like Hailey Bieber’s “strawberry girl” makeup or Sabrina Carpenter's signature flush. Despite having oil-prone skin, beauty writer Lucy Holden has become a liquid blush convert over the past year. Uchenna also notes that liquid blushes are actually more suited for oily skin types, as they set into the skin and don't slide around as much as cream blushes.
Holden tested several viral liquid blushes over three months, evaluating them based on coverage, longevity, blendability, and finish. Her top pick is Saie’s dew blush, which she has used daily for over a year. Available in 11 shades, it features a large doe applicator for effortless application. The formula is sweatproof, smudgeproof, and long-lasting, providing full coverage with a luminous, glowy finish. Enriched with elderberry, evening primrose, and mulberry extract, it’s also nourishing. A little goes a long way, making the 12ml tube a worthy investment.
For a budget-friendly option, Elf’s camo liquid blush impressed with its highly pigmented, lightweight, and blendable formula. Available in shades from dusty rose to berry, it offers impressive coverage that lasts when set with powder. Enriched with hyaluronic acid, it hydrates the skin without clinging to dry patches. At just 4ml, it’s an exceptional value. Glossier’s cloud paint, which helped popularise liquid blush in 2017, remains a bestseller. Its blendable, buildable shades create a weightless, skin-blurring finish that can also be used as eyeshadow or lip tint.
