Illinois stuns Ohio State after controversial punt decision
In a stunning Big Ten upset, Illinois defeats Ohio State 23-20 after a controversial fourth-quarter punt decision that has fans and analysts divided.
Category : Search result: football marketing
Ryan Reynolds faces backlash over Aviation Gin ad
Hollywood star Ryan Reynolds sparks controversy with new Aviation Gin commercial capitalising on Peloton ad actress' viral fame, leaving fans and critics divided over the marketing move.
Bridget Jones Joins Instagram in Clever Film Marketing Move
Helen Fielding's iconic character Bridget Jones makes surprising social media debut as studio launches innovative marketing campaign for new film 'Mad About the Boy'.
Leeds United's 1975 European Glory Relived
A riveting new documentary captures Leeds United's legendary 1975 European Cup victory against Bayern Munich, exploring the passion, politics and footballing brilliance that defined English football's golden era.
Gibraltar's Luca Scanlon: Rising Football Star Interview
Exclusive interview with Gibraltar's rising star Luca Scanlon and his brother James as they discuss international football dreams, family bonds, and representing their nation on the global stage.
Taylor Swift's Record-Breaking Album Marketing Strategy
Discover how Taylor Swift masterfully orchestrated the release of 'The Tortured Poets Department,' breaking streaming records with strategic marketing genius that transformed the music industry.
James Bond's gun logo removed from Amazon-era posters
In a dramatic break from tradition, James Bond's iconic gun logo has been removed from the latest 007 film posters following Amazon's acquisition of MGM, sparking debate among fans worldwide.
Busch Light Offering Free Beer to Thousands of Americans
Busch Light is offering free beer to thousands of Americans in an unprecedented marketing campaign. Discover if you qualify and how to claim your complimentary case.
British Advertising's Diversity Obsession Exposed
An incisive analysis revealing how modern British advertising has become dominated by diversity dogma that bears little resemblance to actual UK demographics and alienates mainstream audiences.
Busch Light Free Beer Giveaway: How to Claim
Busch Light is giving away free beer to Americans in a bold marketing campaign celebrating 'Busch Light Free Beer Day' - find out how to claim yours!
James Bond Fans Slam Amazon's 'Woke' 007 Poster Makeover
Outrage erupts as Amazon Prime Video unveils controversial redesigned James Bond posters, with loyal 007 enthusiasts branding the move as unnecessary 'woke revisionism' that disrespects the franchise's heritage.
Italian footballers boycott Israel teams over Gaza conflict
Italian footballers make bold political statement by refusing to face Israeli teams amid ongoing Gaza conflict, sparking international debate about sports and politics.
Taylor Swift's 12 Album Announcement Strategies
From secret codes to social media puzzles, discover how Taylor Swift has masterfully revealed each of her 12 studio albums, creating global anticipation with every release.
Cracker Barrel fires marketing firm over woke rebrand
American restaurant chain Cracker Barrel terminates partnership with marketing agency Prophet following public backlash against proposed 'woke' rebrand that alienated traditional customer base.
Football manager shocks with bizarre green card incident
In a truly surreal football moment, a manager shocked players and fans by producing a green card during an English match. The unprecedented incident has left everyone questioning what it means for the beautiful game.
Meta Integrates AI Into Facebook and Instagram Advertising
Meta is integrating advanced AI tools directly into its advertising platform, transforming how businesses target users on Facebook and Instagram while raising privacy concerns.
Guardian 2025 Upfronts: Creativity Drives Advertising ROI
Discover how The Guardian is redefining advertising effectiveness through creativity and quality journalism at their 2025 upfronts, featuring new research and innovative formats.
Maxwell House's Apartment Coffee Campaign Brews Buzz
Iconic coffee brand Maxwell House launches innovative marketing campaign installing custom coffee stations in New York apartments, offering residents free premium coffee and transforming morning routines across the city.
WNBA Commissioner Faces Backlash Over Marketing Approach
WNBA Commissioner Cathy Engelbert defends league's marketing approach amid criticism from Barstool Sports founder Dave Portnoy, highlighting ongoing tensions between traditional sports media and new digital platforms.
The Guardian launches daily football quiz
The Guardian expands its popular Puzzles hub with a brand new daily football quiz, challenging fans' knowledge of the beautiful game while driving digital engagement.
AI Actress 'Death' Stunt Sparks Marketing Backlash
Digital creator Kaitlin Botts faces intense criticism after her AI-generated actress Tilly Norwood 'died' in an elaborate marketing ploy for a mental health app, leaving followers feeling betrayed and manipulated.
Football tackles dementia crisis with Alzheimer's Society partnership
In a landmark move for brain health in football, the Alzheimer's Society becomes the official charity partner for England, Wales, and grassroots football, tackling the sport's dementia crisis head-on.
Father-Son Hat-Trick Dynasties in Football
Discover the exclusive club of footballing families where both father and son have scored a hat-trick for the same team. A fascinating look at goalscoring lineage.
Victoria's Secret Ditches 'Woke' Rebrand for Sexy Image
In a stunning reversal, Victoria's Secret abandons its inclusivity-focused rebrand to resurrect its iconic 'sexy' image, bringing back supermodels and ditching the 'woke' strategy that failed to connect with shoppers.
The Bigger Cup Returns: Radical New Format Shakes EFL
The EFL's revolutionary 'Bigger Cup' competition makes its highly anticipated return with a bold new group stage format, offering lower league clubs a financial lifeline and a shot at glory against elite opposition.
Botswana's Gaborone United Ladies make CAF Champions League history
Gaborone United Ladies from Botswana create football history by qualifying for the CAF Women's Champions League, becoming the first Southern African club to reach the tournament's group stages.
Taylor Swift Faces Lawsuit Over 'Playlist Practice' Promotion
Global superstar Taylor Swift, along with actors Justin Baldoni and Blake Lively, has been slapped with a lawsuit in a US court. The legal action alleges deceptive marketing practices related to the promotion of Baldoni's film 'Tell Me Lies'. Discover the
Top UK Universities for Marketing & PR 2025 Revealed
Discover the UK's leading universities for Marketing and Public Relations degrees in 2025. Our expert analysis breaks down the complete league table, key trends, and what makes these institutions stand out for aspiring marketing professionals.
Store's "pregnancy refund" offer sparks fury and feminist outcry
A major electrical retailer sparks outrage with a controversial promotion offering female customers full refunds on appliances if they conceive within 30 days of purchase. Feminists and critics condemn the policy as 'deeply regressive' and 'patronising'.
SF store's 'whites only' text blunder sparks fury
A San Francisco grocery store faces intense backlash after mistakenly sending a 'texts for college students only' promotion that bizarrely stated 'if you're white... stop by'. The error, attributed to a 'technical glitch', has ignited accusations of racis
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