Category : Search result: athlete branding


OnlyFans Tennis Star Claps Back After US Open Axes Match

British tennis player and OnlyFans creator Lily Mather confronts her detractors after a controversial social media post led to the cancellation of her US Open qualifying match. The sports world is divided over the clash between modern athlete branding and

Ostomy Advocate Cass Bargell Targets Rugby World Cup

In an awe-inspiring story of resilience, American rugby star and ostomy advocate Cass Bargell is shattering stereotypes and aiming for the 2025 World Cup, proving that a life-changing surgery is no barrier to elite sport.

NRL Star Ben Te Kura Launches Luxury Fragrance Brand

NRL prop Ben Te Kura reveals his surprising and sophisticated business venture, launching a high-end fragrance brand while balancing his professional rugby league career with the Brisbane Broncos.

Ex-AFL Player Fined for Lewd Beach Act and Drug Theft

Ex-AFL player Daniel Bell has been convicted and fined for a series of offences, including a lewd public act on a Melbourne beach and drug-related theft, following an extensive police search across Victoria.

Aussie Olympian welcomes baby boy

A celebrated Australian Olympian and her partner have joyfully welcomed their newborn son, sharing an adorable first photo of their growing family.

Transgender runner sues NCAA over track ban

A transgender athlete is taking legal action against the NCAA after being barred from college track events, citing discrimination in the wake of Donald Trump's recent executive order.

Sha'Carri Richardson arrested for domestic violence

US track star Sha'Carri Richardson, sponsored by Nike, has sparked controversy following her arrest for alleged domestic violence. Fans and critics question the brand's stance on athlete conduct.

Aussie runner smokes during marathon

An Australian athlete has sparked debate after finishing a marathon with a cigarette dangling from his mouth, defying conventional health advice.

Italian athlete dies suddenly at World Games

Italian athlete Mattia Debertolis tragically passed away during the World Games in Birmingham, Alabama. The sports community mourns the sudden loss of the young competitor.

AFLW: Why players thrive on consistency

The AFLW is far from a side project for its players, who rely on stability and clear structures to excel in the sport. Discover how consistency shapes their success.

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