Australian crypto billionaire and the founders of streaming platform Kick face intense backlash after a French online star's death was live-streamed on their site. The controversy erupts just as they announce a major sponsorship deal with the Sauber F1 te
England's Lionesses face backlash over their new sponsorship with Ladbrokes and Coral, following Spain's World Cup victory and ongoing concerns over gambling in football.
Arsenal boss Mikel Arteta is reportedly close to signing a lucrative sponsorship deal with Under Armour, following his impressive work at the Emirates.
William Hill's sponsorship agreement with Inverness Caledonian Thistle sparks outrage amid concerns over gambling in football.
Bayern Munich supporters protest against 'Visit Rwanda' sponsorship, citing concerns over the country's human rights record. The controversy highlights tensions between sports, politics, and corporate partnerships.
Former RTÉ presenter Ryan Tubridy faces backlash over undisclosed Renault sponsorship deal, raising transparency concerns in Irish media.
Lloyds Banking Group faces backlash for its Premier League sponsorship deal, as the government pushes for stricter gambling advertisement regulations in football.
World No. 1 golfer Scottie Scheffler made headlines at the FedEx Cup with an unexpected sponsorship twist—his own chicken restaurant. Discover how this quirky deal unfolded on the green.
Leading health professionals call for a ban on educational resources sponsored by food, drink, and gambling firms, citing risks to children's wellbeing.
Nico Hulkenberg discusses his transition to Sauber, his goals for the 2025 F1 season, and his reflections on the current campaign in an exclusive interview.
Manchester City have secured the biggest kit sponsorship deal in Premier League history, signing a 10-year contract with Puma worth £650m, eclipsing rivals Manchester United and Arsenal.
Valtteri Bottas is reportedly in advanced negotiations to drive for Cadillac when the American manufacturer enters Formula 1 in 2026, marking a major shift in his racing career.
Manchester City has inked a historic £1bn+ deal with Puma, marking one of the most lucrative kit sponsorships in football history.