Williams F1 Unveils Dramatic New Rebrand and Logo
Historic British racing team Williams Racing reveals complete transformation with new name, striking logo, and fresh visual identity ahead of 2024 season.
Historic British racing team Williams Racing reveals complete transformation with new name, striking logo, and fresh visual identity ahead of 2024 season.
Iconic American restaurant chain Cracker Barrel undergoes dramatic transformation, dropping 'Old Country Store' from branding amid sales decline and changing consumer habits.
Britain's automotive sector faces unprecedented collapse as car production hits lowest level since 1952, with Jaguar Land Rover's factory paralysis following a major cyber attack exacerbating the industry's decline.
Beloved American roadside chain Cracker Barrel unveils dramatic logo transformation, removing signature highway sign design after 54 years in bold modernisation move.
The former wife of Prince Andrew makes significant changes to her corporate identity, removing royal title from Companies House filings in strategic rebranding move.
ITV reveals dramatic jungle-inspired makeover for I'm A Celebrity... Get Me Out Of Here! with vibrant new logo and branding ahead of highly anticipated new season.
The iconic Victoria's Secret Fashion Show makes a dramatic comeback after four years with celebrity models and a new inclusive direction. Discover the A-list cast and revolutionary changes.
The iconic Victoria's Secret Fashion Show is confirmed to make its spectacular comeback in 2025, featuring a complete brand transformation with new Angels and an evolved vision of beauty.
Victoria's Secret announces major comeback with 'nepo babies' and progressive rebranding strategy for 2025 show, featuring supermodels and addressing past controversies.
Aldi reveals dramatic logo transformation across UK stores and delivery vans in biggest brand refresh since 1990s - here's what shoppers can expect
Apple quietly drops the '+' from Apple TV+ in surprise rebranding move. Discover what this means for subscribers and the streaming landscape.
The Duchess of Sussex has set tongues wagging after being photographed in a cosy meeting with the new editor of American Vogue, fuelling speculation about a major rebranding of the Sussex brand.
Apple quietly drops the '+' from its streaming service name in a significant rebranding move that signals evolution in the competitive UK streaming market.
Apple quietly changes the name of its TV app to 'Apple TV' in a strategic move that could signal bigger entertainment ambitions ahead of major content launches.
BBC Scotland's flagship radio programme is undergoing its biggest transformation in years, with potential presenter replacements and a complete rebrand that could reshape Scottish broadcasting.
The Duchess of Sussex launches her surprise lifestyle brand with Netflix cooking show and jam gifts to influencers, marking her boldest business move since Megxit.
Gold prices smash through the $4,000 barrier for the first time ever amid Federal Reserve speculation and economic concerns, while Vertu Motors warns of profit hits from JLR supply disruptions.
Britain's automotive crown jewels Aston Martin and Jaguar Land Rover deliver stunning financial turnarounds with surging sales and profits, signalling strong global demand for luxury vehicles.
A sophisticated cyberattack has disrupted production at Jaguar Land Rover's UK factories, raising serious concerns about cybersecurity vulnerabilities in Britain's automotive manufacturing sector.
Iconic American restaurant chain Cracker Barrel makes stunning reversal, firing consulting firm just months into major rebranding initiative amid strategic disagreements.
American restaurant chain Cracker Barrel terminates partnership with marketing agency Prophet following public backlash against proposed 'woke' rebrand that alienated traditional customer base.
Britain's popular weight loss programme Slimming World announces the end of its famous 'Syns' system after 25 years, introducing 'Free Food' and 'Healthy Extras' in a modernised approach to wellness.
Channel 4 announces a major rebrand for its digital portfolio, renaming '4seven' to 'Channel 4 Lifestyle' and moving hit shows like 'A Place in the Sun' and 'Married at First Sight UK' to new dedicated channels for easier viewing.
Kirklands executes a stunning strategic pivot, abandoning its own brand identity to resurrect the iconic Bed Bath & Beyond name for its UK expansion, signalling a major shift in homeware retail.
How the Cleveland MLB franchise successfully navigated a high-profile name change, leaving behind a controversial past to embrace a new identity that honours the city's heritage.
In a stunning reversal, Victoria's Secret abandons its inclusivity-focused rebrand to resurrect its iconic 'sexy' image, bringing back supermodels and ditching the 'woke' strategy that failed to connect with shoppers.
Exclusive: A severe ransomware attack has forced Jaguar Land Rover to halt production at its UK factories, raising major concerns over cybersecurity in Britain's critical manufacturing sector.
US billionaire and former Trump adviser John Catsimatidis is orchestrating a dramatic 'MAGA-style' overhaul of the struggling TalkTV, rebranding it as Talk News. This strategic pivot aims to capture a new audience with a fresh, opinion-driven format, sign
Gwyneth Paltrow's controversial wellness brand Goop has partnered with high-street favourite COS for a surprise New York Fashion Week reveal, signalling a major strategic rebrand towards accessible, minimalist fashion.
Westminster Cathedral, the iconic Roman Catholic mother church, officially reverts to its original name, Westminster Cathedral, ending decades of confusion with its Anglican counterpart. The move reinforces its unique identity and heritage.