Starbucks has unveiled a new pink version of its viral Bearista cup, set for release on July 13, 2026, in both the US and UK. The original bear-shaped glass cups, which debuted in November 2025 in the US and arrived in the UK in January 2026, sparked massive demand, with fans queuing for hours in freezing temperatures. The cups sold out within days, and resale prices on eBay have soared to £145 per cup.
New Pink Bearista Cup Details
The new Bearista cup features a pink cap with a pink Starbucks logo and a straw adorned with a large pink strawberry. It is part of the broader Pink Drink merchandise collection, inspired by Starbucks' popular Pink Drink beverage. The Instagram page 'UK Newest Foods' first revealed the new cup, stating, "NEW Pink Starbucks Bear Cup. Coming soon to the UK." Starbucks confirmed the release on their own Instagram, posting a video showing hands holding the cup with pink patterns, captioned: "Mark your calendars. 13.07. One Bearista cup per customer only. On sale from 6:00am. While stocks last."
Fan Reactions and Pricing
Fans have expressed excitement and determination to secure the new cup. Comments on Starbucks' Instagram post include: "Don’t do this to me because I already did a 3am alarm for the original bearista but I fear this is pink drink inspired and I might lose it," and "NO FLIPPING WAYYYY AHHHHHHH. i’m so ready !!!" Another fan wrote: "Eughhhh another 5am wake up call." While the price for the new cup has not been announced, the original Bearista cup retailed at £27.95. It remains uncertain whether the rest of the Pink Drink collection will also launch in the UK.
