The BBC has made history by securing exclusive rights to broadcast Emma Raducanu's matches at Wimbledon 2025 in what's being hailed as a game-changing deal for British tennis coverage.
This unprecedented agreement ensures fans across the nation won't miss a single moment of the British sensation's campaign at the All England Club. The deal represents the broadcaster's most significant investment in tennis coverage since acquiring Wimbledon rights in the 1930s.
Raducanu's Star Power Drives Broadcasting Revolution
Since her fairytale US Open victory in 2021, Raducanu has become British tennis's golden girl. The 21-year-old's participation in next year's championships was considered must-see TV, prompting the BBC to negotiate this groundbreaking arrangement.
"Emma represents everything that's exciting about modern tennis," said a BBC spokesperson. "Her matches consistently deliver record viewing figures, and we're thrilled to bring her Wimbledon journey to the entire nation."
What This Means for Tennis Fans
- Comprehensive coverage of all Raducanu matches across BBC platforms
- Exclusive behind-the-scenes content and player interviews
- 4K Ultra HD broadcasts for selected matches
- Extended highlights packages available on iPlayer
The deal comes as Wimbledon prepares to celebrate its 150th anniversary in 2025, with tournament organisers promising special celebrations and innovations throughout the fortnight.
The Future of Tennis Broadcasting
Industry experts suggest this agreement could reshape how major tournaments approach broadcasting rights for homegrown stars. "This sets a new benchmark," noted sports media analyst James Wilson. "We may see more tailored deals focusing on individual players rather than blanket tournament coverage."
With Raducanu currently climbing back up the rankings after injury setbacks, anticipation is building for what could be a career-defining Wimbledon for the Bromley-born star.
