I'm A Celebrity... Get Me Out Of Here! has been rocked by accusations of bullying after a tense on-screen exchange between Jack Osbourne and Ruby Wax during a brutal trial. Viewers of the ITV show took to social media to express their outrage, claiming Osbourne's behaviour towards the veteran comedian was disrespectful and condescending.
Inside the Tense Trial
The incident occurred on November 29, 2025, during a gruelling challenge designed to win stars for the camp. Jack Osbourne and Ruby Wax were teamed up with fellow celebrities Alex Scott, Kelly Brook, Aitch, and Angry Ginge. The six stars had to crawl into a cave and place their hands and heads into holes, attempting to assemble stars while horrifying creepy crawlies were thrown all over them.
The task required the campmates to pass different coloured fragments between them. It was during this high-pressure situation that Jack was seen growing visibly annoyed with Ruby's pace. He was filmed snapping at her, saying, "Hand me the green. Ruby you need to focus," before sternly adding, "No that's wrong Ruby."
Viewer Backlash Erupts Online
The exchange did not go unnoticed by the show's dedicated audience, who quickly took to X, formerly Twitter, to voice their disapproval. The platform was flooded with comments criticising Osbourne's conduct.
One viewer wrote: "The way Jack spoke to Ruby was so disgusting, disrespectful and condescending."
Another comment highlighted the age difference, stating: "Jack's a massive bully. Poor Ruby. The way he was shouting at her about doing a jigsaw. She's an old woman, have a bit of respect."
A third social media user drew a comparison to his family, posting: "Jack was so disrespectful to Ruby, hope he doesn't speak to his mum like that #imaceleb."
Many comments praised fellow campmate Angry Ginge for his contrasting patience with Ruby, with one fan noting: "Ginge being so patient and reassuring with Ruby… then you've got Jack speaking to her like s**t #imaceleb."
A Different Perspective and Trial Outcome
Despite the overwhelming criticism, one viewer attempted to offer a different perspective, pointing out that Kelly Brook had also spoken harshly to Jack during the series. The fan posted: "Jack was out of order for the way he spoke to Ruby, YES. But he doesn't deserve all this negativity. Kelly has spoken to him much worse #imaceleb."
Ultimately, the trial concluded with five stars won for the camp, as all campmates except Ruby successfully completed their stars. This combined with another five stars from a separate drinking trial gave the camp a total of ten stars for their dinner reward.
The controversy comes shortly after Jack opened up to his campmates about his family's turbulent past, revealing that his grandfather, Don Arden, had once hired a hitman to target his father, Ozzy Osbourne.
I'm A Celebrity…Get Me Out Of Here! continues nightly at 9pm on ITV1, STV, ITVX and STV Player.