Rising music star LEONI 808 has announced she will release a brand new single on Friday, November 20. The news follows a trip to Los Angeles where she worked with some of the music industry's biggest names.
The 19-year-old London-born singer teased the release, saying: "A bit of an exclusive for you, my next song drops next Friday the 20th of November!!!! All I'll say for now is that we went from London to LA!!!"
How the LA collaboration began
The announcement comes after the independent artist caught the attention of LA producer Zhone earlier this year. Her single 90210 (TAKE ME TO LA) sparked the connection after Zhone's stylist girlfriend, Reyna, discovered LEONI on Instagram.
Initially drawn to her distinctive fashion aesthetic, Reyna introduced him to her music. Intrigued by what he heard, Zhone reached out and invited the teenager to California to work together.
15 tracks written in three weeks
What followed was a three-week creative whirlwind, with LEONI co-writing alongside an impressive collection of established and emerging talent. Among those she worked with were Alex Chapman, Madison Love, Sarah Hudson, Boy Matthews, Oliver Kid, Pablo Bowman and Mette.
The sessions produced 15 new tracks in just three weeks, opening the door to exciting possibilities for the young singer.
Building an independent career
LEONI has been building her career independently, working closely with long-time producer Ben Cooper after spending a year developing her sound and creative vision. She released three singles before unveiling her debut EP, SWEAT YOUR PRAYERS, on August 7.
And while her LA experience has given her plenty of new opportunities, she says she's still only at the beginning of her journey. She said: "To be honest, I feel like I am only just getting started, even though I have been making music since I was 14."
Her mum also plays a major role in her career, having given up her job to become her full-time manager just over a year ago. The pair work together on everything from release strategies to the singer's distinctive stage outfits, with LEONI describing their partnership as a "no brainer".
A performer from an early age, LEONI began dancing aged three and discovered her love of electronic music through her family's record collection. She later appeared in the Matilda the Musical film before releasing her first single, SUPERNOVA, aged 14.
Now, with new music on the way and ambitions to perform in stadiums around the world, LEONI 808 is determined to make her mark. Fans won't have to wait long to hear what she has been creating between London and LA.
