Jelly Roll to headline first-ever C2C Manchester festival in 2027
Jelly Roll to headline first-ever C2C Manchester festival in 2027

C2C: Country to Country Festival will be held in Manchester for the first time in 2027, with Jelly Roll, Ashley McBryde and Riley Green among the headliners at the AO Arena.

The festival, one of Europe's biggest country music events, runs from March 12 to 14 across three UK cities: Manchester's AO Arena, The O2 in London and the Hydro in Glasgow. Tickets go on general sale this Friday (October 2) at 10am via the C2C website, Gigs and Tours, AXS and Ticketmaster.

Manchester line-up revealed

On Friday, March 12, Jelly Roll and Cole Swindell headline the Manchester stage, joined by Chase Matthew, Kashus Culpepper and Laci Kaye Booth. The CMA Spotlight Stage will feature Greylan James, Lanie Gardner and Belles.

Saturday, March 13 brings headliners Ashley McBryde and Cooper Alan, with performances from Jackson Dean, Carter Faith and Blake Whiten. The CMA stage will feature Late Night Thoughts, Colin Lynch and Chandler Walters.

On the final day, Sunday, March 14, Riley Green and Midland headline, with Dasha, Emily Ann Roberts and Mack Geiger also on the bill. Benny G, Owen Riegling and Jason Scott and the High Heat perform on the CMA stage.

Festival expansion and charity partnership

All artists will rotate across the three cities during the weekend, so fans in Manchester, London and Glasgow will experience the full line-up. Highlights will be broadcast on BBC Radio 2.

As part of its Manchester debut, supported by Manchester Accommodation BID, the festival will expand across the city centre, with additional artists to be announced performing at New Century during the weekend for ticketholders.

Brittany Schaffer, CMA's Incoming Chief Executive Officer, said: “Bringing the CMA Spotlight Stage to all three cities this year is a wonderful reflection of C2C’s continued growth and the appetite UK fans have for what’s next in Country music.”

A pre-sale for C2C 2027, powered by AXS, will be held from 10am on Wednesday (September 30) for members of the C2C mailing list. The festival has also partnered with Dolly Parton's Imagination Library UK charity, with £1 from every day ticket and £2 from every weekend ticket donated to provide children aged five and below with a new age-appropriate book each month.