The Traitors has returned for its fourth civilian season, and Claudia Winkleman's wardrobe continues to captivate viewers. Her stylist, Sinead McKeefry, has crafted looks that blend Scottish heritage with high fashion, featuring thick textures like velvet, wool, tweed, and leather in warm tones such as burgundy and chocolate brown. Bold silhouettes, including capes and oversized collars, add a dramatic touch.
McKeefry draws inspiration from vintage editorials and designers like McQueen and Comme Des Garçons, as well as heritage brands like Purdey. She favours Scottish labels such as Brora and Johnstons of Elgin for traditional knits. For budget-friendly alternatives, she recommends vintage shops and high-street stores like Zara, which now stock tartan and Fair Isle pieces.
Another tip from McKeefry is to shop in the men's section for brogues at Marks & Spencer and knitwear at Uniqlo or Cos. This season's standout looks include a utilitarian plaid shirt with a Saint Laurent peacoat and Doc Martens, a velvet blazer from Jigsaw paired with a pink blouse from LK Bennett, and a midi kilt from Le Kilt with a knit vest over a black turtleneck.
The show's mix of murder mystery and high camp, set in a Scottish castle, has made it a phenomenon since 2021. Winkleman's outfits have become a key part of its appeal, offering a dreamlike, otherworldly take on Scottish style.