A group of 12 men named Greg or Gregory have given the Ginsters sausage roll a unanimous seal of approval in a playful taste test. The panel judged the snack on taste, flakiness, seasoned meat-to-pastry ratio, and overall satisfaction to determine if it met the nation's high standards for sausage rolls.
100% Approval from the Gregs
All 12 Gregs approved the Ginsters Sausage Roll, praising its perfect 'meat to pastry' ratio, golden flaky pastry, perfectly seasoned filling, and use of 100% British pork. One enthusiastic Greg said: "If you keep putting them in front of me, I'll keep eating them." The taste test was conducted with a billboard parked outside a Greggs branch.
Product Details
The Ginsters Sausage Roll is made with 100% British pork, consists of 81 layers of golden, flaky pastry, and contains no artificial flavours, colours, or preservatives. A Ginsters spokesperson commented: "We've always known our sausage rolls are top-tier - made with our signature seasoning and 100% British pork. But to hear it directly from a panel of independent experts named Greg? That’s the ultimate validation."
Playful Marketing Campaign
The campaign aimed to demonstrate the quality of Ginsters sausage rolls in a lighthearted way. The spokesperson added: "The nation has a love of sausage rolls and we wanted to demonstrate in a playful way why we think our sausage roll is the tastiest. The people, or rather the Gregs, have spoken. If your name is Greg, or even if it isn't, it's time to taste the truth in the supermarket chiller aisle."



