Huda Beauty's Easy Bake Intense Eau De Parfum has been described as 'heaven on Earth' by shoppers, with the 10ml travel size priced at £26. The scent, inspired by the brand's iconic Easy Bake Loose Powder, is a floral gourmand fragrance that opens with wild cherry, then white florals, cinnamon bark, caramel milk, and a vanilla bourbon base.
Customer reactions
One beauty professional wrote: 'This perfume smells so fresh. I love wearing it because I get so many compliments. Something unique and smells amazing.' Another shopper called it 'perfect' and said: 'Huda Beauty has truly outdone herself with Easy Bake Intense.' A third customer explained: 'I didn't know what heaven on earth was until I tried this perfume.'
On the Huda Beauty website, 1,319 shoppers have given it an average rating of 4.8 out of 5. A testing panel of 100 people found that 99% agreed it creates a noticeable, all-day scent trail, 97% said it smells rich and indulgent, and 92% received compliments while wearing it.
Fragrance details
The perfume is available in a 50ml bottle for £70 and a 10ml travel size for £26, as well as a duo set at £86 (a 10% saving). Some customers expressed interest in a larger 100ml option. Brand founder Huda Kattan said: 'I wanted the Easy Bake Fragrance to feel rich, sexy and intense. Because when it's truly you, it's never too much.'
Shoppers have described the scent as suitable for any time of day. One said: 'It's sweet, warm, long-lasting, and feels so luxurious on the skin. I've been getting so many compliments every time I wear it. Perfect for everyday or a night out.' Another added: 'Every time I wear it, I get compliments.'
