Bohomoon has expanded its jewellery collection to include watches, and shoppers are already 'obsessed' with the new launch. The brand, known for affordable, tarnish-free pieces, has introduced the Sylvie Watch at £100, which bears a striking resemblance to the Breitling Navitimer ladies' watch that costs over £7,000.
Design and Materials
The Sylvie Watch is made from PVD-plated stainless steel with 14k gold details and features hour markers set with cubic zirconia. It comes in six sizes, from 14cm to 19cm, or as an unadjusted bracelet. The watch has a classic mini-round silhouette and is available in silver, gold, or two-tone finishes.
It is hypoallergenic and gentle on sensitive skin. The watch is water-resistant up to 30 metres, making it suitable for everyday wear.
Comparison to Designer Alternatives
The Breitling Navitimer 32mm Stainless Steel and 18ct Rose Gold Ladies Watch, priced at £7,200, features a dual-tone rose gold and stainless steel bracelet, lab-grown diamond hour markers, and a mother-of-pearl dial. While the Bohomoon version offers a similar aesthetic at a fraction of the cost, shoppers should note that sized watches cannot be returned or exchanged, so measurements must be checked before ordering.
Shopper Reaction and Offers
Although the watches have few reviews yet, social media reaction has been positive. Comments on the brand's TikTok page include "Ordered mine quicker than you can even say 'watch'" and "Obsessed," with another referencing ABBA's "Gimme Gimme Gimme."
Bohomoon is offering a free Bohemian Mademoiselle Tennis Bracelet, worth £30, with every watch purchase. The watches also come with a one-year warranty.
For those seeking a more statement piece, Abbott Lyon's Belgravia Aqua Moon & Back 30mm Watch, at £149, offers a two-tone bracelet and a celestial-themed face. Olivia Burton's Classic 16mm Mini Grove Gold Bracelet Watch, also £149, features a rectangular face with a sunray-brushed bezel and domed crystal.
