Category : Search result: campaign strategy


Molly-Mae's 2025 Christmas Ad Arrives Early

In an unprecedented move, beauty retailer LOOKFANTASTIC launches their 2025 Christmas campaign starring Molly-Mae Hague, featuring festive fashion and luxury beauty must-haves.

Democrats Deploy TikTok Influencers to Win Young Men

Facing an alarming exodus of young male supporters, the Democratic Party is turning to social media stars and gaming influencers in a radical digital strategy overhaul ahead of the US election.

Maxwell House's Apartment Coffee Campaign Brews Buzz

Iconic coffee brand Maxwell House launches innovative marketing campaign installing custom coffee stations in New York apartments, offering residents free premium coffee and transforming morning routines across the city.

Trump's MAGA Campaign Enforces Strict Social Media Rules

Donald Trump's 2024 campaign has issued a stringent 12-point social media policy, banning aides from posting opinion polls, creating 'drama,' or sharing unauthorised content, in a major crackdown on digital discipline.

Angela Rayner quits Labour election role amid strategy clash

Labour's Deputy Leader Angela Rayner has resigned from her crucial election coordinator position following internal disagreements over campaign strategy, raising questions about party unity just months before the general election.

Green Party's New Leader Aims to Galvanise the UK Left

Exclusive analysis: As the Green Party appoints a bold new co-leader, we examine their strategy to reshape the UK's political landscape, challenge Labour from the left, and turn environmental urgency into electoral success.

Liverpool Copying Fergie's Man Utd Dynasty Blueprint

Anfield insiders draw remarkable parallels between Liverpool's current project under FSG and the legendary empire-building of Sir Alex Ferguson at Manchester United. Exclusive analysis on the strategy, the stats, and the future.

Dalio: Trump Return Risks Autocracy and Market Turmoil

Bridgewater Associates founder Ray Dalio warns that a second Trump term could push America toward autocracy, creating significant economic uncertainty and market volatility that could impact global investors.

Kraft Heinz Announces Shock Company Split

In a dramatic reversal of its famed merger, Kraft Heinz confirms it will split into two separate US-listed companies. We analyse the strategy behind the breakup and what it means for the future of the iconic food brands.

Everett & Howorth Star in Burberry's Winter 2025 Campaign

British acting royalty Rupert Everett and Jenny Howorth front the new Burberry Winter 2025 campaign, shot in a classic London studio. The campaign showcases the iconic heritage brand's latest collection through a series of dramatic, cinematic portraits.

Ireland's Israeli Securities Sale Sparks Diplomatic Row

Ireland's controversial €13 million sale of Israeli securities, prompted by human rights concerns, has ignited a political firestorm, drawn criticism from Israel, and raised questions over the strategic management of the €16 billion National Treasury Mana

Dems Target Beer Drinkers, Blame GOP for High Prices

Exclusive: As the cost-of-living crisis bites, Democrats are accused of launching a cynical campaign to win over 'beer-drinking males' by blaming the GOP for high prices, in a major shift of political strategy.

Cracker Barrel's 'Anti-Woke' Turn: DEI & Pride Axed

US restaurant giant Cracker Barrel makes a stark pivot, removing Diversity, Equity & Inclusion (DEI) language and LGBTQ+ Pride merchandise in a bid to win back its conservative customer base.

Cracker Barrel Heir Slams CEO's 'Disastrous' Woke Rebrand

Dan Evins, son of Cracker Barrel's founder, delivers a scathing critique of CEO Julie Masino's controversial rebranding efforts, warning it alienates the chain's core customer base and strays from its cherished heritage.

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