Huda Beauty's Easy Bake Intense Eau De Parfum, inspired by the brand's iconic Easy Bake Loose Powder, has become a sensation among beauty enthusiasts. Priced at £26 for a 10ml travel size and £70 for 50ml, the fragrance is being hailed as the 'best perfume ever' by customers who report receiving compliments throughout the day.
Fragrance Notes and Appeal
The floral gourmand scent opens with wild cherry, followed by warm white florals, spiced cinnamon, creamy caramel milk, and a deep vanilla bourbon base. Customers describe it as 'good enough to eat' and 'a sweet dream in a bottle'. The cherry note adds a playful yet sultry dimension, making it a popular summer scent.
Customer and Expert Praise
Founder Huda Kattan stated: 'I wanted the Easy Bake Fragrance to feel rich, sexy and intense. Because when it's truly you, it's never too much.' In a testing panel of 100 people, 99% agreed the perfume leaves a noticeable, all-day scent trail, 97% said it smells rich and indulgent, and 92% reported receiving compliments while wearing it.
On the Huda Beauty website, 1,222 customers have given it an average rating of 4.8 out of 5. One reviewer wrote: 'Best fragrance I have ever tried my whole life. Got so many compliments in one day.' Another said: 'It's sweet, warm, long-lasting, and feels so luxurious on the skin. I've been getting so many compliments every time I wear it.'
Versatility and Value
The perfume is praised for its versatility, suitable for both daytime errands and evening outings. A duo set containing both sizes is available for £86, offering a 10% saving. Some customers have expressed a desire for a larger 100ml bottle, but the current sizes are popular for travel and daily use.
Comparable fragrances include Coach Cherry Parfum (£64 for 50ml) and Phlur's Cherry Stem Eau De Parfum (£99 for 50ml), but Huda Beauty's offering is noted for its all-day wear and affordability. The Easy Bake Intense Eau De Parfum is available on the Huda Beauty website.
