Kendall Jenner Returns as the Face of Adidas
Supermodel Kendall Jenner was spotted in Pasadena, California on Friday, showcasing her famously toned legs while posing for a new campaign for the multinational German label, Adidas. The 30-year-old reality television star and entrepreneur looked professional and sleek, sporting a stylish navy jacket as she prepared to once again become the official face of the brand.
A Long-Standing Brand Partnership
Jenner's relationship with Adidas is well-established, having begun her role as a brand ambassador back in May 2017. Since then, she has featured in numerous high-profile campaigns, including promotions for the famous Adidas Original line. Her ongoing collaboration with the sportswear giant started not long after her former brother-in-law, rapper Kanye West, concluded his own long-standing partnership with the company.
Celebrating a Milestone Birthday in Style
The Adidas shoot comes fresh off the heels of Jenner's lavish 30th birthday celebrations. The internet sensation, whose birthday was on November 3, marked the milestone with an ultra-private getaway with friends and family. She shared a series of stunning photos from the trip, which was hosted at a luxurious villa costing $125,000 per week.
Engaging her massive following of 285 million Instagram followers, Jenner posted a carousel of intimate snapshots. These included a topless selfie with a towel wrapped around her hips, a photo of her lying in the sand with rocks strategically covering her chest, and a fully nude image of her sitting at the shoreline. Another shot featured the 5ft11in beauty relaxing in a hammock, using an open book for modesty.
The celebration also featured more traditional birthday moments, with Jenner hovering over a seashell-decorated cake while wearing a low-cut black top. She posed alongside metallic silver balloons that spelled out 'Happy Birthday Kendall'. The entire festive trip was documented on her social media, where the post, captioned with a single coconut emoji, has already amassed over 1.3 million likes.
Her sister, Kim Kardashian, who recently turned 45, was among those sending public birthday wishes, posting a heartfelt tribute on Instagram to wish her younger sister a happy 30th.
